Three-Industry Integrated Modern Agriculture

1. Primary Industry (Agricultural Production)
   • Planting: Rice (e.g., Hanshan Rice with geographical indication certification), vegetables, wheat, oil crops, Xinjiang organic seabuckthorn.
   • Livestock:
     • Pig farming (5,000 heads/year; national-level standardized cooperative).
     • Free-range poultry (30,000 laying hens for 5 million eggs annually).
     • Cattle, sheep, and aquaculture (e.g., Australian freshwater blue lobster, fish).
   • Ecological circular agriculture: Fertilizer production from livestock manure for organic farming.

2. Secondary Industry (Deep Processing)
   • Food & Beverage Processing:
     • Meat products (fresh/frozen beef/pork, boneless chicken claws, marinated dishes).
     • Liquor production ("Jinghu Han" brand: high/low-alcohol liquors, fruit wines, herbal liquors).
     • Functional beverages (e.g., Huzhu Xian herbal hangover drinks, NFC seabuckthorn juice, stoneflower fermented drinks).
   • Value-Added Products:
     • Seafood processing (lobster tails, "Fengbian Fish" – Anhui provincial intangible cultural heritage).
     • Pre-made dishes, frozen products.
     • Organic seabuckthorn derivatives (oil, freeze-dried powder, toothpaste, facial masks).

3. Tertiary Industry (Services & Commerce)
   • Agricultural Services:
     • Drone-based pest control and agricultural data services.
     • Agri-technological R&D through partnerships with Anhui University and Anhui Agricultural University.
   • Agri-Cultural Tourism:
     • Farm tourism, ecological farm experiences, parent-child educational tours.
   • Smart Sales Channels:
     • Community Group Buying: Daily fresh produce delivery with "same-day harvest, same-day delivery" (e.g., 30,000 monthly orders in Hefei and Shijiazhuang).
     • E-commerce Platforms:
       • Fresh product sales via Pinduoduo, Meicai, Douyin (monthly GMV: ~50 million RMB).
       • Live-streaming sales with influencer partnerships (e.g., actor Jiang Shui).
   • Supply Chain Integration:
     • Collaborations with farming cooperatives, supply and marketing systems, and regional distributors to ensure quality control and stable supply.

4. International Expansion
   • Cross-Border E-commerce:
     • Targeting markets in the US, Malaysia, UK, and Southeast Asia via platforms like Temu, AliExpress, and TikTok Shop.
     • Leveraging "Belt and Road" initiatives for product exports (e.g., specialty foods, beverages).

Key Advantages

• Technology-Driven: Integration of smart agriculture (IoT, drones), big data for production planning.
• Sustainability: Organic farming practices, upcycled agricultural waste.
• Branding: Regional IPs (e.g., Hanshan Rice, non-heritage "Fengbian Fish") and R&D-driven innovation.
• Social Impact: Partnering with rural collectives to drive employment and poverty alleviation.

Tonfu Gongqiang – Building a future of integrated, eco-friendly, and tech-powered agriculture.